Rooney Mara Named The New Face Of Calvin Klein

May 18th, 2013 2:10pm EDT
Rooney Mara Named The New Face Of Calvin Klein
Actress Rooney Mara has been named the new face of Calvin Klein.

“I am very excited to be included in the group of amazing women that have been featured in the iconic advertising campaigns for Calvin Klein fragrances. It’s an honor to be part of a brand with such a legacy of breakthrough advertising,” A thrilled Mara told WWD.

The 28 year old will re-team with David Fincher, who directed her in The Social Network and The Girl with the Dragon Tattoo, to shoot a series of TV advertisements for the fashion house's upcoming female fragrance, Downtown.

The perfume, which will feature a mixtur...
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Katy Perry Unveils Third Fragrance - Killer Queen

May 4th, 2013 4:00pm EDT
Katy Perry
Katy Perry's third fragrance is named "Killer Queen." On Thursday, the pop star posted a shot of the bottle on Facebook, and she's slowly revealing more about the project.
 
Killer Queen will be a follow up to 2010's Purr and 2011's Meow.
 
On Thursday night, Perry held a fragrance launch party in New York. She greeted friends, fans and industry insiders while perched on a throne at the James B. Duke Mansion.
 
After the party she tweeted, "Just had an elegant unveiling of my new fragrance KILLER QUEEN at the Duke! Can't wait to share the royal juice! so sophisticated."

She added, "OK! I h...
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Kim Kardashian Promotes Her Perfume, Shows Off Her Baby Bump In A Red Lace Dress

April 15th, 2013 12:00pm EDT
Kim Kardashian
Kim Kardashian promoted her perfume "Glam" at Kardashian Khaos in Las Vegas on Saturday at the Mirage Hotel and Casino. The reality star showed off her growing baby bump in a bright red sleeveless dress.

Kardashian is several months pregnant with her rapper boyfriend Kanye West's baby, which is due in July. While the media has been taking digs at the reality star for her weight gain, several celebrities have come out in her defense, including, most recently, Gloria Steinem.

Kardashian appeared in good spirits in Sin City despite having to deal with some court drama the previous day. On Fr...
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Nicki Minaj Launches New Special Edition Pink Friday Fragrance

March 20th, 2013 11:30am EDT
Nicki Minaj
Building upon the initial success of her debut fragrance, Pink Friday, megastar Nicki Minaj will launch a new fragrance, Pink Friday NICKI MINAJ Special Edition this April – just in time for spring!

Pink Friday NICKI MINAJ Special Edition is a potion of luscious fruits and berries wrapped with lighthearted florals and a sultry blend of caramelized pear and sheer musk. The tempting top notes of grapefruit, juicy apple and white raspberry playfully intertwine with refreshing floral notes of water lily, honeysuckle and star jasmine petals.

“My fascination with changing my look is a way to ex...
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Halle Berry Sprays Perfume Between Her Thighs

March 15th, 2013 4:00pm EDT
Halle Berry
Celebrities do some crazy things as part of their beauty regimes - and some not so crazy. Gorgeous actress Halle Berry revealed one of her fragrance tricks while on "Conan" earlier this week.

The actress, 46, said: "You don't put perfume on the palm of your hand! The way you're supposed to wear fragrance, you're supposed to spray it in between your thighs. Then it heats up and the aroma rises up all day long. And when you hug somebody you don't leave your sent on them. That's true. That's how you're supposed to wear it."

It seems like a good idea to us!

She also made waves on the "Tonigh...
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Nude By Rihanna Perfume Gives Fans Chance To Win Tickets To Rihanna's Diamonds World Tour

February 19th, 2013 12:20pm EST
Rihanna
In honor of Rihanna's 25th birthday, the Grammy award winner’s latest fragrance, Nude by Rihanna, will be giving her lucky fans a chance to win tickets to a stop on her enviable Diamonds World Tour.

Kicking off on her birthday, Thursday February 20th until Wednesday March 20th, the Nude by Rihanna City-A-Day Ticket Giveaway will feature trivia questions about Rihanna where fans can sign up and submit their answers to win a pair of tickets to one of her coveted concert tour stops. Fans must answer correctly to the question listed with their corresponding concert ticket venue posted on www.p...
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Jennifer Lopez Sizzles At The Grammys Wearing New Perfume

February 11th, 2013 6:16pm EST
J-Lo
Jennifer Lopez had more to celebrate at last night's Grammy Awards than just her incredible physique. After more than a decade of creating fragrances, Jennifer recently launched her 19th fragrance with Coty. In honor of its launch, Jennifer wore her newest scent, Forever Glowing by JLo, on last night's red carpet. 

Inspired by Jennifer Lopez's inner beauty and vibrant confidence, Forever Glowing by JLo is a sensual floral chypre that captures the soft warm glow of feminine skin in a sensual, sparkling way. The fragrance opens with the ethereal effect of exotic saffron. Intriguing and luxur...
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Lady Gaga's Scent Is Most Popular Perfume

December 25th, 2012 1:05pm EST
Lady Gaga
Lady Gaga's new perfume has proved popular in Britain after it was named the country's best-selling celebrity fragrance this Christmas.

The "Poker Face" singer released The Fame this year and it has since been hailed Britain's most popular perfume in the celebrity scent market as sales rocketed in the run-up to the festive season.

The Fame has been named the U.K.'s best-selling celebrity scent by bosses of British chain The Fragrance Shop, clocking up 19 per cent of sales in the country's high street stores.

New James Bond fragrance 007 came in second, ahead of Britney Spears' Midnight F...
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LIVE Interview & Chat With Kristen Stewart October 18th To Celebrate Balenciaga's New Fragrance

October 18th, 2012 10:15am EDT
Kristen Stewart
As part of her debut as the face of Balenciaga's new fragrance Florabotanica, Kristen Stewart will be answering questions to internet users in a 30-minute live interview today.

On January 13th, Coty Inc and Balenciaga's Creative Director Nicolas Ghesquière introduced Kristen Stewart as the face of the brand's second fragrance for women, after Balenciaga Paris. It is Kristen Stewart's first brand endorsement.

The live interview is to be filmed in Los Angeles and broadcasted live on the Balenciaga Fragrance website (www.balenciagafragrance.com) and the Balenciaga Facebook page (www.facebo...
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Watch: A Smoldering Brad Pitt Promotes Chanel No. 5

October 17th, 2012 8:49am EDT
Brad Pitt
Chanel has released a second advertisement starring Brad Pitt for its iconic Chanel No.5 perfume. The actor is the first male to promote the French fashion house's fragrance.

Pitt appears in black and white on a grey background. He narrates, "It's not a journey. Every journey ends. But we go on. The world turns and we turn with it. Plans disappear. Dreams take over. But wherever I go, there you are. My look. My fate. My fortune. Chanel No. 5 - inevitable."

The ad, directed by Joe Wright, shows a model looking out an enormous window onto a city skyline, another walking on water and one see...
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