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Jessica Simpson To Launch Affordable Maternity Fashion Line

5/15/2012 8:23am EDT

Jessica Simpson

Singer/actress and new mom Jessica Simpson is developing a maternity fashion line that will be released next fall. She gave birth to daughter Maxwell drew on May 1 and is excited to launch her own collection of clothes for pregnant women called Jessica Simpson Maternity.

Simpson, 31, told, "I'm so excited to partner with Destination Maternity to design a collection of fashionable styles that make you look and feel great. You want to wear clothes that are flattering to your baby bump; you want to show your bump off."

The affordable collection will be sold exclusively at Macy's, Destination Maternity, and Motherhood Maternity and Macy's with prices starting at $36.

Simpson was very fashionable during her pregnancy, opting for leopard-print dresses and vowing to wear four-inch heels while giving birth. Fashion seems to be in her blood. She tweeted on Saturday, "I'm addicted to buying headbands w massive flowers for Maxwell on etsy! She is insanely beautiful I can't help but play dress up!"

Maybe she'll be launching a baby fashion line in the future?

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