The Purple Rain hit-maker is set to receive the coveted award at the ceremony in Los Angeles on June 27th, as the event celebrates its 10th year. Organizers will use the ceremony to pay tribute to the singer's long running career and his contribution to music over the years.
Stephen G. Hill, president of programming, music and specials for BET, tells the Associated Press, "Prince is dynamic. Prince is genius. Prince is music. (The tribute will reflect his) unique style."