Maybe they appeared in a sex tape, starred in a reality show, or a combination of both, but talent didn't get the following stars to where they are today. Pure will and determination to pimp themselves out to the public made these celebrities famous.
These people are high profile not because they're talented actors or good singers. They didn't start out as shrewd businessmen (or women). But that's what they became. They learned to market themselves in an era in which talent isn't so important anymore. Being noticed is.
These stars have capitalized on their 15 minutes of fame, stretching it out much longer than that. They get paid to make appearances at clubs, on TV, in commercial deals, and for being famous for nothing!
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