Reese Witherspoon will be launching her first fragrance, "In Bloom by Reese Witherspoon" through Avon in the fall.

"In developing 'In Bloom,' I found myself drawn to the scents of my childhood in Tennessee," explains Reese. "We had a great big Magnolia tree in the back yard, and it's that beautiful white blossom that inspired the perfume. 'In Bloom' is indicative of where I am in my life today. I'm feeling very strong and independent, and so happy, so full of life. The fragrance truly captures that feeling - it's very sensual, very romantic and alluring."

The scent combines a delicate femininity with a seductive allure and a mysterious beauty. The fragrance includes the following: Georgia peach, tea leaves and crisp greens, as well as Star gardenia, magnolias and night-blooming jasmine.

The perfume will be available in November.

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