Tom Cruise's publicist has slammed internet reports the Hollywood actor has fallen to his death in New Zealand, insisting the star isn't even in the country.

Rumors surfaced online on Thursday alleging that the Mission: Impossible star had perished after falling from the Kauri Cliffs. However Cruise's publicist Jeff Raymond has moved fast to refute the false allegations, insisting the star is alive and well.

The spokesman says, "This is completely not true. Tom is not in New Zealand nor has he been there recently. This is erroneous and unreliable internet garbage." The actor has been pictured out and about in New York this week as his wife Katie Holmes took to the Broadway stage on Tuesday for the official opening night of the play All My Sons.

Cruise isn't the first celebrity wrongly reported to have fallen to his death from the Kauri Cliffs - Tom Hanks was the victim of similar vicious rumors in 2006.

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(This news article provided by World Entertainment News Network)