The '90s are everywhere. The New Kids on the Block have a new album, the reincarnated "90210" will soon debut and now the WB is back.

Warner Bros. Television Network, which was folded with UPN into the CW in 2006, has been resurrected as TheWB.com. Again together in one place are "Buffy the Vampire Slayer," ''Gilmore Girls," ''Smallville," ''Veronica Mars" and "One Tree Hill."

It's like a digital wonderland for teens.

The WB appealed to other demographics, too, but perhaps more than any other TV network, the WB set its sights squarely on teenagers. It began in 1995 — soon adding its mascot Michigan J. Frog — and reached its peak in the late '90s.

Though several programs were carried over for the CW ("One Tree Hill," for one, is still running), the WB brand became essentially defunct. Warner Bros. clearly thinks it still holds some cachet.

Started on Wednesday, TheWB.com features streaming full episodes of the above mentioned shows, as well as several more, including "Friends" and "The O.C."

The WB also features shows acquired specifically for the Web site ("Angel," ''Babylon 5," ''In Living Color," ''MADtv," among them) and a number of original Web series. Some have already been posted, while others — including one from "O.C." creator Josh Schwartz — are promised for the future.

All streaming TV must now be compared to the industry standard-bearer: Hulu.com, the well-designed joint venture from NBC and Fox. TheWB.com has clearly taken notes from Hulu. It stands up favorably, with a clean transmission and a similar style of one brief commercial where full commercial breaks were originally broadcast.

One interesting feature is the "WBlender" which gives viewers the ability to create a "remix" of their favorite scenes.

The original series will have a difficult time competing for interest alongside beloved shows like "Buffy" and "Veronica Mars," both of which have ardent followings long after their last episodes aired.

It is that nostalgia and devotion that TheWB.com hopes is still strong enough to warrant the network's online resurrection. That, of course, is what makes the site interesting. This was a largely dormant brand, devoted to a demographic that may have moved on to "High School Musical," ''Grey's Anatomy" or even the current CW.

But old television has found new life online in numerous places, including YouTube and Hulu. There's room on the Web for more reruns than broadcast television, which is focused mostly on "Seinfeld" and "Simpsons" repeats.

If its young viewers haven't forgotten it, the WB might live again.

By JAKE COYLE
AP Entertainment Writer

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