Heroes star Hayden Panettiere has set up a new charity in a bid to help fund those trying to save threatened whales off the coast of Japan. The heroic actress joined protesters in the water late last year but couldn't stop fishermen bludgeoning sea life.

Panettiere was caught on camera sobbing about the loss of life she desperately tried to save, while defending herself from angry fishermen's harpoons. And now the actress is using her fame and fashion sense to raise cash for the campaign to save the whales.

She has launched website PanettiereCloset.com, where she'll sell off items from her wardrobe. All proceeds will go to the Save the Whales Again campaign.

-Hayden Panettiere Pictures

(This news article provided by World Entertainment News Network)