Rocker Bryan Adams has become the latest celebrity to take aim at fast food giants Kentucky Fried Chicken, urging the Canadian arm of the company to stop torturing chickens.

The Canadian singer/songwriter-turned-photographer has joined up with animal activists People For The Ethical Treatment Of Animals in an effort to prompt KFC bosses to end their cruel practices.

In a letter to John Bitove, the CEO of KFC Canada, Adams, a longtime vegan, says, "I'm writing in the hope that you would be open to ways you could improve the lives and deaths of the birds who end up in KFC Canada's buckets."

He goes on to describe how the birds are scalded to death in tanks of hot water, and what KFC can do to stop this abuse and other cruelties.

He writes, "If you could dramatically improve the lives and deaths of the birds who end up in KFC Canada's buckets by adopting basic recommendations... then why not do it?"

(This news article provided by World Entertainment News Network)