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Kids Think Hannah Montana Is 'Nice,' Britney Spears Is 'Naughty'
November 28th, 2007 2:30pm EST Post a comment
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E-Poll Market Research, a leading authority in celebrity and brand research, conducted a nationwide survey among 1,107 kids 2-17 to explore today's attitudes about nice, naughty, and the age old question of who makes Santa's list.
This is what kids had to say in their own words:
Who topped Santa's "Nice List?" Hannah Montana was overwhelmingly deemed the "nicest" celebrity among kids 2-12. Teenagers 13-17 thought actress and UN Goodwill Ambassador, Angelina Jolie, was the "nicest" celebrity in 2007.
Britney Spears claimed top "naughty" honors with both younger and older children, followed by Paris Hilton. Britney and Paris beat out Swiper the Fox (from Dora the Explorer), the Grinch and Darth Vader among kids 2-12 and topped Lindsay Lohan and Beyonce among teens.
What gifts do kids want most? Kids 2-12 mentioned "Dora the Explorer'" "Hannah Montana" and "Barbie" as their top choices. While teens 13-17 mentioned "Wii," "X-Box 360," "money" and a "new car" as the gifts they desired the most this holiday season.
This online survey was conducted among a nationwide, representative sample of 1,107 kids 2-17 from November 2-7, 2007. Results based on the total sample are considered accurate at the 95% confidence level, within +/- 2 percentage points.














