The Weinstein Company and Dimension Films are pleased to announce that Seth Rogen has signed on to play the lead in writer/director Kevin Smith's and producer Scott Mosier's "Zack & Miri Make a Porno." Elizabeth Banks will star opposite Rogen as Miri.

The movie will begin shooting in January 2008 in Pittsburgh, Pennsylvania.

"Getting Seth in this flick is like suddenly growing an extra six inches in the crotch," said Smith. "And as if that wasn't awesome enough,
we scored the comedically and aesthetically gifted Elizabeth, too. Cast-wise, I'm now extremely well-hung."

Smith added "I wrote the part expressly for Rogen because he's a funny as f*ck comedy god and we're insanely lucky he said 'yes.' Dude coming on board is a total mitzvah. And in order to show my appreciation, as well as fit in better with Seth, Harvey and Bob, Scott and I will be converting to Judaism. Bar Mitzvah invites are in the mail."

Seth Rogen will top-line this comedy as Zack and Elizabeth Banks will play Miri. Zack and Miri are two lifelong platonic friends who are deep in debt and enlist the help of their friends to make a porno movie for some quick cash. But as everybody starts "doing" everybody, Zack and Miri realize that they may have more feelings for each other than they previously thought. Additional cast will be announced soon.