ABC To Stream Its Summer Shows Online
The player currently offers full-length episodes in high-quality, standard definition resolution of over a dozen series, including viewer favorites "Grey's Anatomy," "Desperate Housewives," "Lost," Ugly Betty and "Brothers & Sisters," to name a few. The episodes are offered free to consumers on ABC's website the day after their broadcast premieres.
Next month ABC.com will begin presenting content in HD. Launching initially as a beta test in early July, the full-episode broadband player's HD channel will feature a limited amount of content in true high-definition 1280 X 720 resolution from such series as "Lost," "Desperate Housewives," "Grey's Anatomy" and "Ugly Betty." In conjunction with the launch of the new season in September, a more robust HD programming lineup will be offered.
Additionally, this fall ABC.com's full episode player will be expanded further to include national news and local content, in addition to primetime entertainment programming. This new player will be geo-targeted, offering the ability for local ads and content to be more relevant to each individual user.
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