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Justin Bieber And Nicki Minaj's 'Beauty And A Beat' Breaks YouTube Record

October 17th, 2012 12:17pm EDT | Casey Johnson By: Casey Johnson favorite Add to My News

Justin Bieber

Perhaps more music stars will pretend their laptops were stolen after Justin Bieber's bogus claim helped his latest tune with Nicki Minaj break a YouTube record.

VEVO tweeted "Congrats @justinbieber & @NICKIMINAJ! #BAAB24hrRecord is YOURS! Most @VEVO views in 24 hours!"

The music video recieved 10.6 million views in its first 24 hours and currently has 27.5 million views. 

Bieber began a viral campaign for the video by claiming his personal camera and laptop were stolen while he was performing a live show. A fake Twitter account was created claiming to be the person in possession of his electronics, and leaked harmless videos earlier in the week before claiming that the hard-hitting stuff would be revealed on Friday. That reveal turned out to be his music video.

© 2012 Starpulse.com
Photo Credits: © Universal Music Group


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