Rolling Stones star Keith Richards has followed in the footsteps of fellow rockers Iron Maiden by designing a T-shirt to raise funds for the relief efforts in Japan.
The musician is using a special snap taken in Japan during the band's 1990 world tour for the front of the $29.99 garment, and he's urging his fans to dig deep and support his fundraiser.
A message posted on his website reads, "For decades, Japanese fans have been some of the most passionate supporters of rock and roll. Now they need our help. The Japan Relief t-shirt is based on a photo taken by Claude Gassian on the Japanese leg of the Steel Wheels tour in 1990 and is available in both classic and fitted styles. Let's come together now to get our brothers and sisters through this difficult time and help them rebuild as soon as possible."
All of the profits from the t-shirt sales will go to the Japan Society's Japan Earthquake Relief Fund, which is helping survivors of this month's devastating earthquake and tsunami, estimated to have killed 18,000 people.
Rapper Snoop Dogg and Linkin Park star Mike Shinoda have also designed special T-shirts to raise funds for the aid appeal.