It is always great to see celebrities using their star power for good and that is exactly what Hugh Jackman is doing right this second. Hugh along with his wife, Deborra-Lee Furness, just released the special video message below to rally support for World Vision's relief efforts in East Africa.
“World Vision is supporting long-term programs such as drought-tolerant crops, help for herders’ animals, and assistance to families to diversify their income source so that drought doesn’t leave them without an income," reveals Jackman.
And Furness adds: “Children are the most vulnerable in times of crisis like this and in the worst hit areas of Ethiopia, Kenya and Somalia nearly half a million young people are at risk of malnutrition. Hugh and I have been to Ethiopia, and we’ve seen first-hand the World Vision staff who work on the ground. They’re at the crisis points now providing lifesaving food and water.”
The organization has also launched a worldwide social media campaign to increase awareness and raise more funds for this devastating drought. Participants will be invited to skip a meal and donate the sum via text messaging (text "FAMINE" to "20222" to donate $10), while viewing and sharing aid worker videos from the frontlines of the crisis, and passing on their own thoughts using the Twitter hashtag #FamineNoMore and the campaign website www.FamineNoMore.org.