At last night's American Music Awards, Christina Aguilera paraded a sizzling hot "Long and Longer A-Line Bob" with Cleopatra inspirations. All created with precision cutting and IT&LY HAIRFASHION's Pure Water Drops serum for ultra-shine and IT&LY HAIRFASHION's Pure Definition Hair Spray for hold by celebrity hairstylist David Babaii.

According to David, "Christina can pull off any look. She allows me to play with different styles and master the art of illusion."


To achieve the perfect A-Line Bob, David suggests 4 key essentials:

1. Investing in a great hair cut 

2. The preparation which includes cleansing, conditioning and stylingwith IT&LY HAIRFASHION'S eco-friendly and cruelty free Purity Design products for great hair days

3. A great vegan round brush and ionic blow dryer to achieve that smooth sleek finish

4. The finale finishing with IT&LY's Pure Definition Hair Spray with memory hold that leaves hair touchable