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Rihanna Partners With PUMA

December 17th, 2014 1:06pm EST
Rihanna
Rihanna was named the new Women's Creative Director and global ambassador for Women's Training by PUMA footwear on Tuesday.

The sexy singer's campaign with the Germany-based sportswear company kicks off in January, when she'll bring her own style sensibilities to the company's collections.

"It's great to find a brand that celebrates strength and individuality. I couldn't think of a more perfect partner to collaborate with as a creative director," Rihanna said in a press release. "I'm excited for you to see what Puma and I come up with."

Related: Rihanna Ravishes In Pink At Her Very First...
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